September 16, 2021

The SAM Huddle: Marketing in Unfamiliar Terrain

Going into the 2021-22 season, we're seeing dramatic changes in how guests interact with mountain resorts, what guests need and want from resorts, and even how guests see resorts fitting into their lives. 

On this episode we discuss how communication plans may need to change as a result of this shift.

This Huddle is supported by Doppelmayr.

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